Drugstore Cosmetic Brand Review: Essence Cosmetics

Lockdown propelled me to rethink my makeup routine as purchasing my favourite international brands came to a sudden halt due to shipping regulations. Thankfully, transitioning to drugstore makeup didn’t feel like a downgrade, in fact it was fun to experiment with some of my all-time favourites, rediscover new products and play with drugstore makeup again.

Quirky packaging, whimsical marketing, a wide variety of products to select from and affordability is what drew me to the Essence Cosmetics brand which I enjoyed shopping online, while I stayed at home.

Sheena D Essence Cosmetics


Launched in 2001 in Germany, Essence Cosmetics element was “fun” and this resonates through all their products. One can get the best of Essence Cosmetics due to this makeup brand being easy on the wallet.


  • Essence Cosmetics Lash Princess False Lash Effect Mascara (green)


Famous much? This mascara is a cult beauty favourite and South Africa’s number one best-selling mascara.

  • Essence Cosmetics Prime+ Studio Glow Boosting & Pore Minimizing Primer


A primer which quickly gained popularity and became a drugstore favourite for many. 


A cruelty free, innovative brand, Essence Cosmetics always seems to be at the forefront of trends whilst maintaining consistency with their “fun” approach to makeup, alluring you to play with their products.

The Essence Cosmetics makeup brand is the perfect makeup brand for you to:

  • Use at home during lockdown;
  • Experiment with new looks;
  • Love quantity in makeup products, without a lack in quality.

Playful, creative packaging adds to the flair of this makeup brand.

Shop Essence Cosmetics:

My Recommendations:

  • Essence Cosmetics Limited Edition Body Mist & Love Blush Trio


If you are still able to find the Essence Cosmetics limited edition “Good Vibes, Good Memories” collection I highly recommend you purchase the body mist and blush trio.

The body mist came in so handy during this lockdown period as using my expensive perfumes was not an option, this body mist defiantly elevated my mood with its uplifting fruity aromatics. The trio blush is a gorgeous, blendable and buildable pigment which lasts all day.

  • Essence Cosmetics 25 Ever Ink Liner

Perfect to achieve that precise eyeliner look, applies evenly and does not smudge. Basically everything you need in an eyeliner.

  • Makeup Brushes


Plush, soft, affordable and beautiful – the Essence Cosmetics makeup brushes don’t feel flimsy but rather firm – the best drugstore makeup brushes in my opinion, blends and applies and picks up product perfectly.


  • Affordable
  • Wide range of products
  • Cruelty free
  • Eyeshadows are well pigmented
  • Attractive packaging 


Overall, I enjoy the girlish appeal of the Essence Cosmetics makeup brand – their swanky approach to makeup is the perfect mood enhancer we can all use right now during these unsettling times of the Covid – 19 pandemic.

What products would you like me to review from Essence Cosmetics, comment below?

 Follow Essence Cosmetics South Africa:

Website: https://houseofcosmetics.co.za/collections/essence-cosmetics
Facebook: https://www.facebook.com/cosmetixsa/
Instagram:  https://www.instagram.com/cosmetix_sa/
YouTube: https://www.youtube.com/channel/UCFQe-sRxAwZkAs-SGj6Yqsg

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Pot Of Gold Blog By Sheena Deepnarain

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